Author Archives: Andrew

#thisischurch – people

‘I need a piss’. That’s how he greeted me. Up from my chair I’d gone over to help him. Really, I just wanted him to shut up and stop disturbing the church service. Secondly, I wanted to help this poor, vagrant man who’d rocked up at the ‘house of God’ on Sunday. Third, I was semi-curiously, judgementally pious. It’s not appropriate to reveal his name, even for the benefit of … Continue Reading

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How to make better promo videos for your church or charity

…start at the end! The first step in creating any successful promo video is to project yourself into the hearts and minds of those who you hope will watch it. That’s it. You start at the end of the video production process, and almost work backwards. Ask yourself the who, what, how, when, where questions now and you’ll save yourself time and money in the production process. In an initial planning meeting, … Continue Reading

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Is content really king?

Content is no longer the be all and end all, it seems. Why should a broadcaster focus on producing quality content when videos of talking babies or Rebecca Black may garner millions more views and shares via YouTube? You may argue that YouTube isn’t as profitable for a broadcaster as they have little control of adverts, and even less inflow of subsequent revenue streams. But if that’s where ‘the people’ are … Continue Reading

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Five essential tips for breaking into the media industry

1. Find your passion Your first task is to work out what you actually love ‘doing’ not where you’d like ‘being’. Don’t think at this stage about which companies you’d like to work for. Remember, Myspace and Friends Reunited were here yesterday, pretty much gone today. Examples include: ‘I love to draw. When I’m bored I doodle and my friends think I’m quite good.’ or, ‘I just love mucking about … Continue Reading

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Five essential tips for video making on a budget

I’m often asked for help in getting people started with video making – often on a very low budget. After having worked as a BBC community video trainer and more recently as a web video Producer and Director (www.youtube.com/officialpremiertv) I think I have the experience to nail down the basic, basic, basics of shooting video on a budget. So, presuming you have a video camera, of any sort, five essential things you … Continue Reading

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YouTube+ would be a safer bet than Google+

At the beginning of December 2011, YouTube launched its much anticipated re-design. It’s now a much more social experience, majoring on the concept of subscribing to channels and getting updates and notifications pumped to you more acutely. It has a much improved analytics interface too. One wonders if many corporate, media and not-for-profit websites will ditch proprietary video hosting solutions and instead use YouTube to host their content for little … Continue Reading

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