It’s not always easy to get more people liking your page, now that Facebook’s News Feed algorithm is constantly being tweaked. But here are six surefire ways to get ahead of the competition: 1. Look good Make sure you have a stunning looking cover image and profile picture. First impressions last and if you’re not looking good, then it reflects on your organisation’s integrity. Also, a little tip: when posting … Continue Reading
I walk past 118 Southwark Bridge Road on my way to work. It’s a pretty typical block of private flats. About ten days ago I noticed they’d put some studs into the ground near the sheltered entrance. After a while it occurred to me that these were probably* installed to prevent homeless people sleeping rough. *yes they were. Such a vile thought was enough for me to get my phone out … Continue Reading
Before we begin making any videos at WVM, we always get a solid brief of what the client is looking for. By answering the following ten questions, we have the basis for delivering a quote and a proposed project plan and timetable. Let’s take a look at the four key areas of brief-making: purpose, style, content and logistics: PURPOSE: 1. Why are you commissioning this video? If you’re the person … Continue Reading
Worldview Media was commissioned to produce a promo video for ChristChurch Woking. The request was to create a short video that captured the breadth and depth of the church’s activities. As is usual practice, we identified the key official spokespeople from the church and other ‘good voices’ to capture. Their interviews were then ‘nuggeted’ to get the best soundbites for conveying the messages. B-roll was captured to illustrate what was … Continue Reading
‘I need a piss’. That’s how he greeted me. Up from my chair I’d gone over to help him. Really, I just wanted him to shut up and stop disturbing the church service. Secondly, I wanted to help this poor, vagrant man who’d rocked up at the ‘house of God’ on Sunday. Third, I was semi-curiously, judgementally pious. It’s not appropriate to reveal his name, even for the benefit of … Continue Reading
…start at the end! The first step in creating any successful promo video is to project yourself into the hearts and minds of those who you hope will watch it. That’s it. You start at the end of the video production process, and almost work backwards. Ask yourself the who, what, how, when, where questions now and you’ll save yourself time and money in the production process. In an initial planning meeting, … Continue Reading